Center for Speech & Language Development

The Center For Speech & Language Development (CSLD) is a pediatric therapy practice that treats clients throughout Chicagoland. Founded in 2011 by Lisa Koenigsberg as a solo practitioner speech therapy practice, today their six therapists offer speech therapy, occupational therapy, developmental therapy, and nutritional support to children up to 18 years old.


Historically over 90% of new clients acquired came from the owner’s referral network – school social workers, state programs, similar professional word-of-mouth resources, and former clients. However, whenever someone searched for the practice’s services online, the practice was very hard to find. We were engaged in April 2019 with the goal of growing the practice’s visibility online and getting more new clients from direct search. We've implemented our Healthcare Local Marketing Foundations service, and we made significant website updates. As of October 2024 CSLD continues to be a client.

Results
8:1

For every $1 they spent on marketing they got $8 back in new revenue from patients who found them online.

Value to Clients

Website Visitors

Average 375 visitors/month 2021 vs. average 175/month 2019 – 2020 in website traffic and GMB search impressions 

Google My Business Search 

Average 1,500/month vs average 830/month in 2019 - 2020 

Number of Patient Reviews

40 vs. 0 at start of engagement April 2019 

Facebook

Followers: 189 July 2021 vs. 147 at start of engagement April 2019 

Blogs

2 – 3 per month / regularly ranking in top 10 most visited pages on website

Collaboration

Monthly meeting to review results and discuss issues and priorities.

To learn more about us and what we do, schedule a complimentary 30 minute phone call